Fresh Design: Tees & PR
We worked on a collaborative T-shirt design project with illustrator Eleonora Arosio as part of a PR campaign to raise awareness and build solidarity for the Afghan female cricketers 👕✨. From concept to final product, the project combined thoughtful, distinctive visuals with a powerful message of empowerment 💪🏽. The focus was on sparking conversations and amplifying the team’s story, expanding their global visibility and impact beyond the field.
The design focuses on simplicity and clarity. It’s clean, with strong visuals that appeal to everyone. The graphic clearly shows a female cricketer in a hijab, highlighting both her strength and identity. The copy is punchy and direct, making the wearer feel like they’re part of something bigger — a true supporter of the women’s mission.
Publication Design: Corporate Pitch Deck
✨ Created a streamlined, impactful corporate pitch deck for the Afghan female cricketers — from sourcing powerful imagery 📸 to managing the entire framework of the document 💻. I outsourced the copywriting and designed a sleek brochure with bold, punchy colours 🎨 that really capture their spirit.
This pitch was all about telling their story with clarity and confidence, designed to open doors and elevate these incredible athletes 🌍🔥.
The design direction was intentional — clean, bold, and visually playful — making the information easy to absorb while keeping the energy of the team front and centre. Every element was crafted to feel clear, confident, and true to their story, with just the right balance of slick-business-speak and heart.
Working with Melbourne photographer, Bianca Cash was a fantastic experience. Her skill with lighting and shadows brought a unique depth to the project, capturing moments that felt raw and authentic. Bianca has an intuitive understanding of emotions, using her photography to really highlight the mood and story behind each shot. It was a pleasure collaborating with someone who can bring such clarity and feeling into every frame.
Brand Design: Energy Maestro
When Karishma collides with 3 engineers. OMG, the geek talk was for real.
I remember looking at Josh with dazed eyes and saying, “Can you explain that to me again?”
He patiently explained how an inverter box is like a dam system for managing and optimising solar energies.
My brains: 🤯
I wanted to play with the movement of electricity. As if it were all heading towards a point.
It coincidentally ended up like a powerpoint. Which is pretty brilliant if I do say so myself.
One of the earliest mocks done to show the team how the logo would look in an IRL sitch.
